STRATEGY. CREATIVE. VISIBILITY.
AT A HIGHER STANDARD.
Raize is a full-service agency rooted in years of B2B + B2C marketing and public relations expertise, thoughtfully crafting and providing companies of all sizes with brand presence and distinction within the ever-changing cannabis industry and its ancillary businesses.
Emerging industries can represent exciting opportunities, but often bring much confusion for consumers and business owners. Creating clarity and intention is paramount.
Meet Raize.
DIFFERENTIATE + PROLIFERATE YOUR BRAND.
This industry is rapidly evolving. We clear the noise and deliver strategic and creative solutions that make the most sense for your business. Launching and managing our own marketing and PR agencies for over a decade—working in emerging and global industries—we know how to handle moving targets better than anyone—and get results.
• SERVICES •
Public Relations
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Develop and support an internal and external communications process
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Create a comprehensive communications platform—a foundation to evolve with your company
(branding, messaging, publicity, content creation, influencer relations, crisis communications)
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Content development:
- Press materials (press releases, bios, fact sheets, key messaging, talking points)
- Case studies; bylined articles; op-ed pieces; speech writing; website+social content; podcast scripting
Strategic Media Relations
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Provide counsel to navigate a complex media landscape and clearly “Tell Your Story”
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Targeted editorial and feature placement (Print/Online/TV/Radio)
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Executive visibility
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Grassroots publicity
Thought Leadership Initiatives
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Identify and secure key industry opportunities that will increase visibility, establish and strengthen relationships among those audiences you want to reach
Corporate Social Responsibility
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Support clients in the development and execution of meaningful, effective CSR initiatives and practices
Social Media Support
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Create a social media strategy that makes sense for you and your brand
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Develop editorial and creative content to resonate with target audiences and help you stay relevant
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Monitor engagement and activity
Broadcast Media Projects
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Satellite media tours, in-market media tours, radio tours, corporate videos, video marketing strategy, B-roll footage, PSAs
Special Event Planning and Production
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From concept to branding, design and logistics, we will collaborate with you to develop a successful, targeted event or promotion that meets your business goals
Spokesperson and Celebrity Talent Handling
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Secure and work with talent for product launches, corporate endorsements, promotional activities, charitable events and special appearances
Marketing Communications
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Establish brand foundation, presence and visibility in a competitive marketplace
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Develop tailored, strategic plans for all types of product and service launches
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Identify key trends and evaluate qualified media opportunities to design effective campaigns and leverage cross-promotional activities
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Develop creative elements —concepts, design and writing for brand identity, digital presence, online, print, broadcast
- Collateral materials (newsletters, brochures, website and online content)